In a country where many tech enthusiasts build their dreams on underpowered laptops and limited resources, Cardtonic’s Upskill Initiative has become a welcome intervention.
Now in its third edition, Upskill 3.0 offers 20 brand-new 2024 MacBook M4 Pros, cash benefits, and access to potential job placements—aimed specifically at young Nigerians working in technology and content creation.
Cardtonic, a prominent Nigerian fintech company known for its digital marketplace for gift cards and premium gadgets, is positioning itself as more than just a platform. Through Upskill, it is actively investing in the future of Nigerian tech.
Launched in 2022, the Upskill initiative was created to empower the next generation of innovators. The first edition provided 15 MacBook Pro laptops to emerging talents across different fields. The second edition, Upskill 2.0, scaled the program to 20 beneficiaries.
With Upskill 3.0, Cardtonic is not only continuing this effort but expanding it. Winners will receive brand-new MacBook M4 Pros, as well as exposure to job opportunities, monetary perks, and visibility within Nigeria’s growing tech ecosystem.
Applications are officially open, and aspiring applicants must submit entries before the deadline on August 1st, 2025, through the official Upskill page on Cardtonic’s website.
Who Can Apply?
The Upskill 3.0 program is designed for individuals in the following categories:
- Software Engineers – including frontend, backend, and mobile app developers
- Data Scientists – those focused on turning raw data into valuable insights
- UI/UX and Graphic Designers – creative minds shaping digital experiences
- Product Managers – those who guide products from ideation to execution
- Content Creators – individuals producing either written or video content, particularly for digital platforms
Applicants must be under 30 years old, Nigerian by nationality, and show verifiable work in their field—such as GitHub projects, design portfolios, or writing samples. Above all, Cardtonic is seeking applicants with a demonstrated passion for solving real-world problems through technology.
Why It Matters for Nigerian Youth
Cardtonic’s entry into social empowerment reflects a growing trend in Nigerian tech—where startups are seeking more meaningful engagement with their user base.
Beyond transactions, brands are beginning to understand the long-term value of community-driven growth.
As a digital company that already caters to Nigeria’s youth through gift card exchange and virtual dollar card services, Cardtonic is using Upskill to cement its relevance in the tech creator economy. Initiatives like this help build a loyal user base while supporting national development goals.
For many young Nigerians, owning a high-performance device like the 2024 MacBook M4 Pro, which currently retails between ₦2.3 million and ₦2.7 million, is often out of reach.
Yet, for developers, designers, and content creators, such devices can significantly improve productivity, accelerate learning, and unlock new income opportunities.
This initiative arrives at a time when Nigeria’s youth unemployment rate remains high, and the tech ecosystem—despite its global promise—still suffers from inadequate access to tools and infrastructure.
By distributing premium devices and providing additional career support, Upskill 3.0 helps level the playing field for the country’s most promising young professionals.
Talking Points
Cardtonic’s Upskill 3.0 isn’t simply a product giveaway—it’s a targeted investment in talent. As the Nigerian tech space grows more competitive, initiatives like this offer a reminder that real impact often begins with access.
If you’re a young Nigerian with a solid track record and a vision for how technology can change lives, this may be your moment. Whether you’re a developer pushing code, a designer reimagining UI, or a content creator shaping narratives—Upskill 3.0 invites you to scale higher, faster, and smarter.
Visit cardtonic.com/upskill to apply before August 1st.
